Start free. Upgrade when the work demands it.
Every plan runs the full method and the Advisor. The free tier is genuinely useful on its own — paid tiers add exports, AI market research, and (for programs) collaboration. Paid plans bill monthly or annually; the annual plan unlocks bring-your-own-key for unlimited AI. During beta, billing is handled manually — nothing is charged until you explicitly agree.
Your ideas and evidence stay private by default. Public links are published only when you choose.
Free
Free Forever
- Up to 2 ideas
- All 7 validation stages (100+ framework fields)
- AI Advisor — metered daily allowance
- Quality scoring, gates & the evidence ledger
- Version snapshots (up to 5)
- Public share links (publish only with explicit consent)
- Works on mobile
Pro
$19/mo
$190/yr — 2 months free
- Everything in Free
- Up to 10 ideas
- Export to PDF & pitch deck
- AI market research — topic suggestions + deep research with sources (supports discovery; never replaces your evidence or moves your score)
- Version snapshots (up to 50)
- Bring your own AI key — unlimited AI (annual plan)
- Priority support
Team
$49/mo
$490/yr — 2 months free
- Everything in Pro
- Unlimited ideas
- Unlimited version snapshots
- Bring your own AI key — unlimited AI (annual plan)
- Team collaboration & shared workspace — rolling out, set up during onboarding
- Dedicated onboarding
Comparing us to AI idea validators? See the honest comparison.